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Issue 2009-11-09
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Cornell Study of Hotel Internet Marketing Tactics Quantifies 'Billboard Effect' of Online Travel Agents

Travel Research Says Hotels Gain Reservations Over and Above the Online Agent Volume ...more

Chris Brogan Interview - Hotels that Listen to Social Media Generate Business

Chris Brogan was very busy running the show at the 2009 Inbound Marketing Summit in Boston, MA, yet being the cool guy that he is, he took the time to share his own insight with us on how hotels should be using Social Media. ...more

Create Videos about Your Hotel - Your Guests Already Are!

O'Rourke Hospitality Marketing has been conducting research on how New England Hotels are using Internet Marketing. Every month we focus on a different strategy and write an information-packed 'tip' with step-by-step instructions on why the strategy is important and how to implement it. This month we focused on videos (tip 4 of the series), and our research has revealed that 77% of New England first class and luxury hotels don't use videos! In the tip that follows we have outlined what types of videos your hotel can use, why your hotel should be using videos, and instructions on how you can create your own videos. ...more

VIZERGY(R) Webinars - Internet Marketing and Social Media

Free Expert Advice from the Leaders in Search Marketing ...more

Luxury Link Partners with Mandarin Oriental Hotel Group

Award-winning luxury hotel collection now featured on LuxuryLink.com. ...more

World's Largest Online Travel Company Expands Presence in Brazil

Expedia grows its Brazilian operations to help hoteliers reach the world's largest audience of travelers ...more

Hospitality eBusiness Strategies Wins Three W3 Awards for Outstanding Achievement in Web 2.0 and Website Development

Hospitality eBusiness Strategies, (HeBS), NYC today announced receipt of three W3 Silver Awards for outstanding achievement in Web 2.0 and website development. The W3 awards are sanctioned and judged by the International Academy of the Visual Arts, consisting of top-tier professionals from media, advertising and marketing firms. The 2009 awards were chosen from a pool of 3,000 entries from top companies and agencies worldwide. ...more

New on VTV Channel: The World Tweets, Should I? - The Role of Visual Content in Travel Shopping

VFM Leonardo, the leader in online visual content distribution for hotels, has launched a new video on VTV Channel featuring David Attardi, Director of E-Commerce for B.F. Saul Company's Hotel Division. Social media is on every hotelier's mind these days. In this episode, David shares his insights on the importance of supplementing 'blocking and tackling' strategies with social activities on Twitter, Facebook, Flickr, YouTube and TripAdvisor. ...more

Hotel Operators Tap New Profitability Strategies that Work in the Current Economy - By Cam Troutman, Vice President, Aptech Computer Systems

Profitvue will deliver back office accounting for operators of single and multi-property hotel groups ...more

Secure Your Property's Future

PCI Compliance, Direct Website Bookings and Web-Based Training are Essential for Success in 2010 and Beyond ...more

Oncenter Complex Partners With Reserve Interactive To Enhance Event Management Processes Across Property

The Oncenter Complex in Syracuse, New York, has selected ReServe Interactive's Catering & Event Management software to centrally manage events across its Convention Center, Civic Center Theaters and the War Memorial Arena. ...more

Lincoln Property Company Proves Value of Automated Price Setting with 4.3% Lift in Challenging Rental Market

Automated Lease-Rent Pricing Solution Takes Guess Work, Emotion Out of Price Setting ...more

roomMaster 2000 Achieves PCI PA-DSS Certification

InnQuest Software is proud to announce that their roomMaster 2000 property management system has been accepted as a fully-compliant PCI PA-DSS application from the PCI Security Standards Council. ...more

Priceline.com Launches iPhone And iPod touch App For Last-Minute Negotiating On Name-Your-Own-Price(R) Hotel Rooms

Priceline.com (Nasdaq: PCLN) today announced the availability of the Hotel Negotiator App on the App Store. The app, which features The Priceline Negotiator (William Shatner), lets travelers use iPhone or iPod touch to quickly find and book last-minute hotel rooms using priceline.com's Name Your Own Price(R) hotel service and save up to 50% over published hotel rates. ...more

This Year at IHM&RS: New Ways for Hotel Guests to Use their iPod/iPhone(R) in the Hotel Room

New Audio/Video Pull-Through(TM) from TeleAdapt Lets Guests Watch Video and Listen to Music from their iPod/iPhone(R) Through the In-Room TV/Sound System ...more

VFM Leonardo Chosen by Carlson Hotels Worldwide to Distribute Images and as Primary Distributor of Rich Media

Largest distributor of visual content for hotels worldwide expands relationship with Carlson to enhance visual presentation of its hotels on Carlson brand websites and thousands of websites used by travelers to research hotels online. ...more

CCRA Travel Solutions Announces Plans to Relocate Corporate Headquarters from Agoura Hills, CA to Fort Worth, TX

CCRA Travel Solutions (CCRA), a leading travel distribution and technology company serving the hospitality and professional travel planner industries, today announced its intention to relocate its corporate headquarters from Agoura Hills, CA, to Fort Worth, TX. ...more

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